Four Small Business Marketing Tips for a Successful 2017 Holiday Season

December 01, 2017

As the holidays approach, it’s time to start thinking about your holiday marketing strategy. We’ve put together some of our top online marketing agency tips for making the 2017 holiday season a successful one for your small business:

1. Develop holiday-focused marketing campaigns.

There’s no better way to take advantage of the excitement and cheer of the holiday season than creating a marketing campaign that’s focused on the holidays. You can dress up your site and different social media assets with holiday images like wreaths or Christmas lights. You can also use holiday themes in your blog posts and video content.

2. Create special holiday promotions.

Everyone loves a good sale, especially during the holidays. Take advantage of the shopping excitement by creating special holiday promotions for your customers, fans, and followers. Remember, promotions don’t have to be expensive. You might bundle items together or offer a small giveaway to get everyone in the holiday spirit.

3. Make your marketing mobile-friendly.

Another internet marketing company tip for the holiday season is to make sure you’re incorporating mobile marketing. Many consumers are using their smartphones and other mobile devices to research products and services and make purchases this holiday season. If you want to reach these consumers, you need to make sure you’re incorporating mobile marketing into your overall strategy.

4. Don’t forget the New Year.

Yet another online marketing agency secret for holiday marketing is to look ahead to the new year. As 2018 approaches, many consumers will be looking for ways to better themselves and make their lives more simple and stress-free. Create campaigns focused on the new year that show consumers how your products or services can help them be even more successful in 2018.

If you need help with your holiday marketing this season, partner with the internet marketing experts at Resolve. As an internet marketing company, we help businesses just like yours gear up for the holiday season by providing quality digital marketing services that help you reach your target market. Contact us today for a FREE consultation.

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